Verizon (() brings back an unlimited data plan.
Starting Monday, Verizon customers can get unlimited data, chat and text for $ 80.
The company says the new launch plan also includes up to 10 GB of mobile hotspot usage, as well as calls and text messages to Mexico and Canada. It will also allow customers to stream unlimited HD video, ignoring T-Mobile’s controversial practice of reducing video quality for some of its unlimited data customers.
Although the new Verizon plan promises “fast LTE speeds,” those who use a lot of data may suffer. The company said that after a customer has used 22 GB of data on a line during any billing cycle, it “can prioritize usage over other customers in the event of network congestion.” This has become standard practice on all networks that offer unlimited data plans.
Verizon first eliminated its version of an unlimited usage plan in 2011, following similar decisions made by other large wireless operators.
But companies have regularly relaunched such plans.
Verizon revised its data usage plans for the first time last summer by presenting a new “Safety Mode” plan. This technically gave customers access to unlimited data, but they were subjected to slow speeds like molasses after exceeding their allocated data.
AT&T also eliminated customer overage charges in September. Like Verizon, AT&T limits customer speeds once they have reached the data limit on their plans. The company brought back unlimited plans early last year, but it’s only available for homes with both AT&T’s wireless phone service and DirecTV or U-Verse TV.
Meanwhile, competitors T Mobile (() and Sprint (( ) have done their own bidding to attract customers looking for “unlimited data” plans.
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Last August, Sprint started offering a plan to offer customers unlimited high-speed chat, text and data for $ 60 for the first line, $ 40 for the next line and $ 30 for each additional up to to 10.
The T-Mobile plan, announced the same day as Sprint, billed $ 70 per month for the first line, the second at $ 50, and additional lines cost only $ 20, up to eight lines.