Three ways to stand out in the online market.
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9 January 2021
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Fit in, or stand out? Serve existing markets, or serve in untapped markets? As the online marketplace becomes increasingly saturated for entrepreneurs, and the amount of information we have available online is making us feel overwhelming, we reach a point where we have no choice but to pull us back. And to assure.
In what is commonly referred to as the Red or Blue Sea strategy, business owners can make an offer so unique and differentiated that they can stand out in the market rather than drown in the blood-stained Red Sea.
Here are 3 ways you can stand online in a saturated market, higher than the human level rather than a strategic level.
Realize what’s true for you, not true for others
It is easy for people to follow cookie-cutter strategies for how things are always done. But as the world, society and humans evolve, so do we trade.
Many find it challenging because they lack a deep level of awareness and confidence in themselves. They are afraid that if they tap into their intuition and deep inner knowledge, it may not give them the success they see everyone achieving.
Long-lasting and lasting success in business comes from doing what you love, at every step. When you can achieve success by following other strategies, if it does not suit you, it leaves you feeling unaffected and incomplete.
Related: Get on your belly: how to use your intuition to succeed in business
Challenge the status quo of business
As humanity develops at a higher level of awareness and consciousness, we naturally begin to create a new paradigm of business.
Challenging the status quo is not common desire among leaders. According to the Harvard Business Review, 72 percent of leaders say they rarely or never challenge their status quo in business.
To go in and serve from the inside out means that we first learn to know ourselves. It can be a complete journey of self-discovery for many people, finding their own purpose and truth, which can be largely suppressed when we work in a specific traditional job with our highest desires There is no alliance.
To challenge the status quo of business comes one fearless and courageous decision at a time.
Related: Is Your Status Killing Your Business?
Find your “Zone of Genius”
Gay Hendrick in his book The Big Leap has identified 4 different areas of talent.
In the “sphere of talent”, we can do zoning and capitalize on our innate gifts and abilities that come naturally to us. In this area, we get into the flow and realize that what we are uniquely gifted often finds ourselves skilled in a specific area than others.
In Hendrix’s book, he inspires you to ask yourself what you do that doesn’t seem like work, and that brings you ultimate joy, satisfaction and abundance at the same time.
Related: 8 reasons to find happiness in your job
Ultimately, standing online in a saturated market is about identifying what comes naturally to you and capitalizing on that unique gift and skill. We often try to do things that come naturally to other people, mimicking their steps and strategies while ignoring or refuting our truest and inner-most skills and gifts.
To live a complete and fulfilling life, we must enjoy what we do, including how we run our business day by day. By focusing on what makes you feel good (and not others), we can finally achieve all the levels of enjoyment and freedom we want.