You take great care in selecting your wardrobe. Your favorite spread-collar shirt layers perfectly with the blazer that accentuates your frame. The break of your pants effortlessly grazes your artfully polished designer shoes. You’ve crafted your look over years of experience, ultimately landing on a style profile that reflects what you’re all about.
But you may have skipped one critical sensory element: scent.
Just as the aroma wafting from your go-to coffee house evokes an immediate feeling, so can your personal scent profile. Scents can immediately drum up a memory or even a feeling. If you’ve not landed on a signature scent (or scents), it’s time to round out your style through the art of fragrance.
Match Your Mood
Your mood is ever-changing, and much like animalistic pheromones, your fragrance choice can signal yours. Citrus-forward scents are bright and optimistic, potentially indicating a happy mood. Crisp, nature-inspired notes of frozen oakmoss and ethereal white mint feel fresh on the nose. Soft tonka, reminiscent of vanilla, adds a layer of comfort, while precious amber’s richness adds a layer of welcome complexity.
Consider the myriad moods you evoke in all areas of your life. At work, you may convey confidence, which can be achieved by layering deep amber, smooth suede, and soft musk. Your relaxed weekend vibe may be best matched by crisp Alaskan cedarwood or cool geranium.
Achieving your scent match isn’t restricted to just standard eau de cologne. Integrate fragrance throughout your home by switching to luxury scented laundry pods, which can upgrade more than just your clothes. Strategically scenting your linens, towels, and entire wardrobe can establish a cohesive scent profile for your style, at home and away.
Scent for the Occasion
What may be ideal for a date night may be too bold for a career-changing business deal. Consider the core places you frequent, selecting signature scents and strengths to convey the right message. Just as crafting the right look can get you in the right mindset, so can finishing it with scent. Keeping your destination in mind, complete your ensemble with a scent that complements the colors, texture, and tailoring you’ve selected.
Exotic, wood-tinged fragrances are warm, rich, and mysterious, which can be well-suited for a cozy booth for two. Pink pepper and tobacco leaf add a touch of spice and sweetness that quickly becomes a core memory. Test fragrance notes in advance, refreshing your olfactory receptors with coffee beans. While not a true reset, the bold aroma distracts tired receptors so they can regain clarity. Test run your top contenders before your make-or-break event so you can confidently take on whatever’s in front of you.
Fragrances with an underlying rosemary note can spark confidence for your next project proposal or job interview. When complemented with lemon, the fresh, zesty note can help you stay on top of your game. As the weekend arrives, break out free-spirited patchouli, bright vetiver, and complex bergamot to downshift into the right vibe. Whatever the occasion, an artfully selected scent can enhance your — and your companions’ — experience.
Trigger Olfactory Inspiration
The sense of smell is a powerful tool that can be used for both personal and professional advancement. Discreetly used in retail settings to inspire more purchases, certain scents hold unique power. Storied hotel brands even claim specific scent profiles, further establishing their unique and memorable customer experience in their guests’ minds. Sometimes this stratagem is so powerful that the chosen scent can draw customers back for more.
The same tactic can be used with your personal scent, influencing impressions and inspiring action, even for yourself. Bright peppermint can spark creativity, while calming lavender can soothe you into the right headspace. Deploy the power of fragrance to fuel your most important pursuits and use it to your advantage.
Whatever the occasion, thoughtfully articulate your ideal experience through layered and intentional scenting. Spicy whiskey paired with warm cardamom and a tinge of tart raspberry creates a sultry mood worthy of experiencing. Breezy grapefruit oil, sweet jasmine, and familiar clove welcome a long-overdue weekend escape with friends. Pay attention to top, middle, and base notes to round out your scent experience. The top fragrance notes establish the mood, while the later-appearing middle and base notes bubble up over time.
Build a Scent Library for Every Occasion
Your style choice for a busy weekend won’t be the same for a jam-packed Wednesday in the office. As such, it’s wise to build a library of scent options to complement both your dynamic personality and your pursuits. Consider the multitude of messages you’re trying to convey to get an idea of which scents can support your efforts. Select wearable scents to carry you through your day and layer them using scented laundry pods, atomizers, and roll-on options.
At home, deploy visual and olfactory supporting characters like candles, reed diffusers, and attractive essential oil diffusers. Take a cue from top hotels and install a whole-system nebulizer to pump your signature scent throughout your home. Whatever your method, establishing and celebrating the scents that inspire you can enhance your life and style. And with signature scents attached to your personal style, you can invoke the right feelings and mood every time.