Business Tips

How to Reach New Audience Segments

How to Reach New Audience Segments

As your business expands, you may find yourself interested in reaching entirely new demographics and new market segments. If you’re used to talking to one specific audience directly, this can be extremely challenging. Fortunately, there are plenty of strategic opportunities to help your business expand – and nearly all of …

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The Benefits of Leasing a Vehicle for Your Company

Leasing a Vehicle

The Difference Between Buying and Leasing First, let’s cover some of the main differences between buying and leasing. When you buy a vehicle outright, you’ll be responsible for paying the full cost of the vehicle; depending on your circumstances, you may take out a loan to cover these costs. For …

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Animation can bring your corporate vision to life

Animation can bring your corporate vision to life

Animated videos can provide a great way to communicate your brand’s message in an entertaining way. It is the perfect vehicle to concisely communicate what you have to say, grab your audience’s imagination, portray your service or product in a way they understand, and letting the video do the selling! …

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Money Saving Strategies for Nonprofit Organizations

money saving strategies

A mission-driven nonprofit organization has to use its resources wisely. When an organization relies on donations and grant funding, it has to be able to demonstrate outstanding financial management in order to continue obtaining funding in the future. Many grant programs have very stringent reporting requirements, and the individuals responsible …

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