Business Related Tips
Have you ever purchased something because a well-known person you admire used the product or service? I’m guilty of this — I recently bought myself a new waterski because a professional water skier and micro-influencer, Whitney McClintock, shared a video on Instagram of herself using the ski. I was in the market for a new … Read more
Many professionals are overworking. Being constantly connected can help us to feel secure, in touch, and informed, both at work, but it also makes it so we don’t really get off the clock. Even if we work on the weekend, it’s not uncommon to answer emails and take calls after hours. Remote work is a growing trend … Read more
Consumers love the lure of exclusivity, and brands love the unmatched opportunity for experimentation. Pop-Up Shop Ideas Your goals will dictate the type of pop-up experience you want to create and how you’ll implement it. 1. Temporary Retail Space If you’re transitioning your business from online to brick-and-mortar, a pop-up shop is a way to … Read more
How can you increase your Pinterest reach? Pinterest Analytics is a free tool that lets you track metrics such as impressions and clicks. These analytics will help you better understand your pins, determine what your audience likes, and take data-driven actions to increase the number of people who see your content. This comprehensive guide will help … Read more
Artificial Intelligence is a part of every industry, and in all processes, be it in marketing, manufacturing, storage or logistics. AI is used in many real-world applications. This includes both technical applications, such as automation of human workers and robotic processes, and basic applications. AI is now being used in text editors, search engines, navigation and maps. Have … Read more
Crafting a comprehensive and effective marketing strategy is vital for nurturing customers, boosting your business’s profitability, and maximizing your efforts’ return on investment (ROI). This becomes even more crucial when leveraging the top ROI trends for 2023: short videos, influencer marketing, and branded social media. To achieve impactful outcomes, it’s essential to skillfully blend emerging … Read more
In school, I learned the basics of good writing – keep it short, concise, and grammatically correct. By that definition, AI-written content must be good, right? Still, when I play with a tool like ChatGPT, I see some red flags. Sure, it’s grammatically correct, but it gives off a serious “corporate speak” feel. It follows … Read more
If you’ve used newly accessible generative AI Platforms, you’ve likely realized how many tasks you can streamline in just seconds. The right AI platforms can help you or your business bridge the gap between cutting-edge algorithms and real-world applications, enabling AI systems to mimic human processes like reasoning, learning, and even social intelligence. But, with … Read more
Abandoned cart emails are an essential part of an email marketing strategy — especially if you’re serious about boosting sales. Whether you sell to other companies or consumers, you can benefit from sending cart abandonment emails to buyers who haven’t completed their purchase. Here, you’ll find abandoned cart email templates to get you started, plus … Read more