Amazon Prime Day 2020: When Is It, And What To Expect?

Chris DeGraw / Digital Trends

Amazon Prime Day 2020, which is expected to take place in July, will not arrive until October according to recent reports (more on this in a moment). That doesn’t mean, however, that what is widely expected to be the retailer’s most exciting event – with more discounts than ever before – cannot be absorbed with harmless speculation. We all need something to look forward to, don’t we?

So, Prime Day 2020. What is it about? Well, it is far too early to say with absolute certainty what we will see. We don’t even know for sure when it will be (although we have a pretty good idea – more on that in a moment). One thing is almost certain, however: while Amazon will be the focus of Prime Day 2020, other retailers will also be throwing their hats in the ring.

This means we can expect Best Buy and Walmart to cut prices on big-ticket items like Apple iPads and 4K TVs to compete with Amazon on Prime Day 2020. Of course, they cannot use the Prime Day branding. Therefore, no “Best Buy Prime Day” or “Walmart Prime Day” ads are displayed on every (digital) mile between the earth and the moon.

You can bet that your bottom dollar will find some inventive way to capitalize on the Prime Day name. Maybe we’ll see Best Buy Day or Walmart Day. Some other options are Best Buy’s You-Know-What Day Sale and Walmart’s Blue Arrow Sale. The fact is, no matter how they complete it, these are Prime Day sales – and we as buyers should embrace them.

When is Prime Day 2020?

Prime Day 2020, which is slated to take place July 15-16, won’t arrive in the US until October, Business Insider reports. Most rumor spinners claim it will take place from July 15th October 5th to 9th – one month before Black Friday and Cyber ​​Monday. Amazon did not announce the month of Prime Day 2020, but did confirm that it was delayed.

How long does Prime Day 2020 last?

Prime Day 2020 itself is expected to last 48 hours. The celebrations will undoubtedly begin before that time, however, and could last until the end of the week if Amazon takes a Cyber ​​Week-like stance with its own Prime Week. It’s a step that would make financial sense: Amazon sold more on Prime Day than on Black Friday and Cyber ​​Monday combined in 2019.

What Prime Day 2020 offers can we expect?

Nothing is away from the cards on Prime Day deals, from Fire TV Sticks and Keurigs to MacBooks to 8K TVs that are on sale at a fraction of their usual cost in earlier installments of the digital shopping bonanza. In short, if you have something in mind and can buy it online, it will likely be cheaper on Prime Day 2020.

Of course, some hardware is reduced more than others. For example, Amazon’s products are often the most discounted – with the Fire TV Stick often half the price. Other must-have products like the Amazon Echo and Amazon Kindle are taking a big blow with the price cutting sword, as are digital subscriptions like Twitch Prime.

Nevertheless, other manufacturers are rushing to accept the price reduction and are offering comparable discounts. Last year’s Prime Day deals offered Apple hardware – from iPads to MacBooks – at discounts of up to 50%. Elsewhere, the Ring Video Doorbell 2 has been reduced by 40%. Instant Pots were another massive discount item with Walmart offering up to 60% off.

With so many retailers attending Prime Day now, it’s difficult to predict exactly what will be on offer. If yesterday’s Prime Day deals are still ongoing, say Prime Day 2020 is a discount if you’re looking for something with a screen (if Amazon doesn’t have it in stock, you should be in be able to find it for sale at another dealer like Target).

Are Cheap Prime Day Deals Too Good To Be True?

For every good deal on Prime Day, there are a dozen bad ones. Because of this, it’s important to not only consult an impartial source for buying advice to see if the offering you are looking at is really worth your hard-earned money, but also to have an understanding of the tricks retailers are using Get Customers To Think You Are Looking At The Deal Of The Decade.

Most traders view Prime Day as an opportunity to dump stagnant stocks. So most of the discounts are on aging models that people are no longer interested in – and they use some immoral methods to beat them up. For example, it can happen that an HDTV is discounted to a rock-bottom price, but nowhere in the upper half of the page does it say that it is only 720p HD.

So what’s the problem? Well, the retailers are technically not to blame here. They reveal all the information they need. But they bury it to trick bargain hunters into taking up an offer without doing their homework. Our point? If a deal is too good to be true, it probably is – even on Prime Day. It doesn’t hurt to do a little research.

Even if you only go to Google to make sure it is the only function you have your heart set on, at least you’ll avoid some disappointment when it hits. We have some better advice though: check out Digital Trends for the best Prime Day deals, where our experts separate the wheat from the chaff and then detail everything you need to know about each product.

Are there now Prime Day offers?

No stupid! We don’t even know when Prime Day 2020 will definitely take place, so there are definitely no Prime Day offers available yet. However, Amazon currently has tons of fantastic deals on coveted products like AirPods, Fire TV Sticks, Keurigs, Kindles, iPads, MacBooks, and 4K TVs. We have cataloged the best deals below.

Should you shop on Prime Day or wait until Black Friday?

With Prime Day supposedly right before Black Friday (and therefore Cyber ​​Monday), there is a lot of confusing environment when it comes to the best time to buy. Do you pull the trigger on Prime Day and run the risk of the item getting cheaper the following month, or hold back for Black Friday and run the risk of the product being out of stock? The answer ist quite easy.

The fact is that more people are ordering online than ever before. Retailers don’t want to decline orders. You are in the business of making money and not always turning people at the (virtual) door. Because of this, it’s safe to say that all of the items that get discounted on Prime Day aren’t much cheaper on Black Friday or Cyber ​​Monday – the margins just aren’t there.

Products like laptops and televisions have blown off shelves year-round. We recommend buying on Prime Day, as well as gifts or other items that may be in demand, such as instant pots. Decide to wait until Black Friday and the chance it will arrive before Christmas goes out the window as both retailers and manufacturers are struggling to meet the sheer volume of orders.

We strive to help our readers find the best deals on quality products and services, and we carefully and independently choose what we cover. The prices, details and availability of the products and offers in this post are subject to change at any time. Before buying, check that they are still valid.

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